Category: Uncategorized

How to Develop a Digital Marketing Plan

A Digital Marketing plan is a vital element in your online presence. You should determine the objectives of your digital marketing efforts, and then create a strategy to achieve them. The objectives of your digital marketing plan should be concrete and specific, and include numbers and timeframes. A vague plan is difficult to measure, and […]

How to Boost Your Instagram Marketing Strategy

If you’re looking to maximize your reach and increase your sales, you need to be on Instagram. The platform’s features allow marketers to connect with their followers in deeper ways, and user-generated content is the holy grail for many. Starbucks, for example, turned its fans into brand advocates by asking them to post creative photos […]