There are some digital marketing trends that you should know. Among these is mobile first marketing. In 2019, websites that are mobile-friendly will be indexed first by default, according to Google. Additionally, Google has announced that by the end of 2023, it will stop tracking visitors with third-party cookies. These cookies are small pieces of […]
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Is Chatbot Marketing Right For Your Business?
If you’ve been pondering whether chatbot marketing is right for your business, you’ve come to the right place. Chatbots are an efficient and fast way to generate leads and save time. A well-made chatbot can engage in the entire customer journey, and sends personalized messages. With the right setup, you can test several platforms and […]
Facebook Marketing – Creative Visuals Are King
When it comes to Facebook marketing, visual content is king. Compared to posts with just text, photos have 53% more likes and interactions. Use templates to create a post that will attract attention. You can also use Facebook Insights to see how much engagement you are getting on your posts. It’s a must to create […]
Digital Marketing Trends for 2022
In the past few years, we have witnessed a number of changes in the digital marketing world. From the rise of artificial intelligence to the emergence of new services like voice search optimization, it is essential to remain current with the latest trends and developments. While there was once a fear of losing business because […]
Five Reasons Your Business Needs to Embrace Content Marketing
What is Content Marketing? Content Marketing is a long-term strategy focused on building a relationship with your target audience. Your content should be relevant to their problems and interests. By offering relevant content, you can attract and retain your audience. To maximize your return on investment, your content should be interesting and relevant. Read on […]
Reach to Customer With the AIDA Model of Marketing
Marketers should be mindful of the AIDA model of marketing. The AIDA model states that Awareness, Interest, Desire, and Action are the four steps that lead to a sale. This model should be applied in every marketing campaign. The more awareness that is generated, the better the chances of conversion. It is crucial for marketers […]
How Creative Content Marketing Can Increase Your Website’s Search Engine Ranking
Using keywords in your Content Marketing can be crucial to your success. Keywords are terms people use to search for information. By researching what people are searching for, you can create content that answers those questions. Keywords also help search engine robots better understand your content. Using these keywords in your content is one of […]
Digital Marketing Idea For Financial Services
There are countless ways to market your business online. You can hire SEO experts to optimize your site and increase page ranking. You can also build links to your website in two ways: organically and with paid link building. It’s up to you which one you prefer, but it’s crucial to remember that both methods […]
WeChat Marketing – A Mini-Program For China Social Media
A recent campaign by Uniqlo highlights the effectiveness of WeChat Marketing. In China, consumers use various social media platforms, and the campaign highlights the efficiency of this particular platform. For instance, the campaign included a QR code that allowed consumers to enter their date of birth and gender, and a report was generated describing their […]
How to Write Effective Subject Lines for Email Marketing
A compelling subject line can attract your subscribers’ attention and retain them. Most people like offers. For this reason, use a limited-time offer or a “deal ends today” in the subject line. To build urgency, try using your customer’s name or something else that will help them make a decision. A good example of this […]